IHEALTH FULFILLMENT AFFILIATE DISCLOSURE REQUIREMENTS
In December 2009, the FTC released Guides Concerning the Use of Endorsements and Testimonials in Advertising. The guidelines require that any affiliate who uses reviews, rankings or testimonials to promote products must clearly disclose the fact that they receive compensation for doing so.
iHealth Fulfillment requires all affiliates to comply with these guidelines. Failure to do so may result in removal from our affiliate program and the cancellation of commissions.
In order to comply with these guidelines your disclosures must meet four basic requirements. They must be frequent, clear, conspicuous, and require no scrolling or other type of user action to locate the disclosure.
1. Frequent: Your disclosure must appear on any page that has a review, recommendation, comment or article that promotes a product or service for which you receive compensation.
2. Clear: It must be immediately clear that you may receive compensation for your review or rating.You cannot claim that you do not receive compensation if you receive payment through an affiliate program!
3. Conspicuous: The disclosure must be clear and easy to see. It should begin with the word “disclosure.”
4. Require No Action: Your disclosure must be immediately evident to a typical visitor to your site who views a review, ranking or endorsement on a PC or Mac monitor. A visitor should not need to scroll, click or hover to learn that you receive compensation.
More information about the FTC Disclosure requirements is available at: